FY26 · Trailing 12 months · USD
Executive intelligence

Executive Overview

Portfolio performance, operating risks and priorities for all brands.

Reporting period
Updated 4 min ago
Total GMV
$21.9M
▲ 8.7%
Net Revenue
$18.4M
▲ 8.7%
Blended CAC
$45.60
▲ 4.3%
ROAS
5.19x
▲ 3.3%
AOV
$124.51
▲ 2.9%
Repeat Purchase
31.3%
▲ 5.0%

Executive AI Insights & Recommended Actions

Prioritized signals from commercial and operational performance.

Ask Insight AI
Revenue pace

Jeep revenue is pacing 18.4% above last year.

Protect momentum by shifting 8% more acquisition budget to Google Ads.

Review action
Margin risk

3 SKUs are below the 40% gross-margin guardrail.

Review Fiat and Peugeot pricing before the next promotion cycle.

Review action
Stock priority

Gladiator roof rack has 2.7 days of inventory remaining.

Release a replenishment order for 774 units today.

Review action

Sales & channel performance

Revenue contribution and channel composition.

GMV by channel

Monthly, stacked

Channel mix

Share of GMV, last 6M

Shopify DTC$10.0M · 46%
Amazon$7.5M · 34%
Wholesale$4.4M · 20%

Merchandising & supply chain

Product momentum, stock exposure and fulfillment readiness.

Bestsellers & Fast Movers

Ranked by estimated monthly revenue

All SKUs →
ProductBrandRevenueUnitsMarginTrendStock
Wrangler seat cover set
JP-WRN-SEAT-02
Jeep$329K1,74051.3%+18.4%Reorder Needed
Wrangler LED light bar
JP-WRN-LGT-09
Jeep$301K1,08057.7%+9.7%Reorder Needed
Gladiator roof rack
JP-GLD-RCK-05
Jeep$273K42045.3%-2.1%Reorder Needed
Trail-rated hoodie
JP-APP-HOD-14
Jeep$147K2,13068.1%+14.1%Low Stock
Giulia Brembo pad kit
AR-GIU-BRK-04
Alfa Romeo$89K27037.7%-2.1%Reorder Needed

Supply Chain & Inventory Pulse

Network-wide operating health

Logistics →
14%
In-stock
1,533
Units at risk
24d
Avg. supply
Avg. dispatch
2.2 days
On-time delivery
94.9%

Customer intelligence & geographics

Where growth is coming from and who is driving long-term value.

Top geographic markets

Revenue and growth vs. prior period

01
United States
US
$15.8M+16.8%
02
United Kingdom
UK
$5.9M+11.2%
03
Germany
DE
$4.4M+8.7%
04
Italy
IT
$3.8M+19.4%
05
France
FR
$3.0M-1.8%

Customer cohorts

Spend composition and lifetime value

$418
Average LTV
58%
New spend
42%
Returning spend
Performance Drivers
Age 35–44 · 31% of buyers
$486
LTV
Trail Enthusiasts
Age 25–34 · 28% of buyers
$398
LTV
Heritage Collectors
Age 45–54 · 23% of buyers
$612
LTV
Next-gen Owners
Age 18–24 · 18% of buyers
$244
LTV
Open customer analysis